Adwords

Structured snippet extensions – A new ad extension by Google

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On 27 Aug, Google has introduced new ad extension named “Structured snippet extensions”. This ads extension is upgraded form of dynamic structured snippets (automated ads extensions). We all know the wonders of Google ads extensions. Google has published new ads extension, similar format of call out extension and new version of dynamic structured snippets Dynamic …

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A/B testing for Google Adwords account performance improvement

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“A/B testing is a best practice of analyzing Google Adwords campaign, Adgroups and ads performance on the basis of landing pages two different versions.” A/B testing is very popular terminology in marketing sector for analyzing the website interactions of user. Especially In email marketing, email campaigns are tested by using different formats landing pages. Here …

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Google Introduce New automated bidding solutions

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New automated bidding solutions are announced by Google on 13 August 2015 for easy shopping ads campaign management on the basis of previous data history. Continuously Google now focus on shopping ads campaign and advertiser friendly interface. A main goal of Google is to provide best tools for reducing the cost verse clicks. Summarized point …

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New grouping tool for Dynamic search ads – Published by Google

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On 27th July Google has gifted new grouping tool for dynamic search ads. This new selection option is best for finding the website web page groups according to the right categories and now able to see the preview of dynamic ads. In this article I discuss in detailed about new options which is publically by …

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Introducing 360 degree video ads in YouTube – Announce by Google

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Report from Google Adwords inside:  To help advertisers deliver richer experiences, we’re introducing 360 degree video ads on YouTube. 360 degree video ads let you engage your audience in an entirely new way. As with the recent launches of cards in TrueView in-stream ads and TrueView for shopping, 360 video ads offer you another way to deepen consumer …

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