I had shared 2 PPT for “Adwords account setup” & “campaign creation”, now this is last PPT about “how to create adgroups and ads”. From starting I have selected “search only network campaign” so in this PPT, I have taken example of text ads creation.
Let’s start to create ad groups:
- According to Adwords structure Adwords-> campaign -> adgroups so first setup Adwords account and create campaign taking help of previous PPT.
- Now select your campaign and click on + adgroup button
- Name your ad-group on the basis of categorization
- Create text ads and enter landing page URL.
(See this article “How to select display URL and landing page” and choose right Web page URL according to your campaign.)
- If you have no idea about how to create text ads then don’t worry Just follow Create Best Google adwords text ads and ad preview tool article and find the same examples for creation of text ads.
- Setup default bid (a convenient way to manage the bids for all of the keywords).
- Leave select keyword option and click on Save ad group
- Window automatically redirect on keywords section.
- Click on + keywords button.
- You can add keywords by 3 ways
- If you have already relevant keywords list then directly put those keywords.
- If can see the left hand side keywords list (based on your landing page)
- Use keywords planner and find relevant keywords for your ad-group.
- After selection of keywords you can change the default bids of keywords according to First page bid estimate.
Follow this 3 PPT’s and successfully setup your own campaign. If you are facing any problem, mail to: info@ppcexpert.me or Feel this form:
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