In Sept 05, 2014 Google has provided a facility that you can improve the search box within the search results. By using small script you can see the search box in search results.
Importance of search box within the search results:
Search Engine optimization is based on the search query predication (keywords). But for ecommerce sites, directory sites it is much difficult to know about the interest of user. For knowing the interest of visitor, it has required to know the exact search term.
Using Google analytics you can see easily the keywords, queries or source of traffic but if any user in login to Google then in keywords you get “Not provided” word in keywords section. In this situation, using different tricks you just know the link where user has landed after click on the result but can’t find what he/she search.
For fight with such situation search box within the search results is more useful.
How?
By the using Setup Site search in Google analytics, you can find the exact query of user but this function is useful you would have search box in your website like this:
If you use search box in website then you can find the keywords which is typed by visitor.
Where find the search term?
If you setup properly Site search in Google analytics then you can see the search terms information at:
- Navigate to your desired account, property, and view.
- Select the Reporting
- Select Behavior > Site Search.
But how will find the Google search term? When you setup the search box within the search results you can the search box corresponding with your Website. Like:
When you type in site link search box, according to you setting results has redirect on your website’s search result page. Like this:
When you setup the Site search box in analytics you enter the Query parameter: q, s …
? Query parameter:
After enter the any word in search box & click, as per programming action has done and redirect to search request page. For acquiring the Query, specific parameter has used by the programmer like:
https://www.google.co.in/?q=moz
http://moz.com/pages/search_results?q=google
By using these Query parameters you can get the exact search term information easily. Understand more about site link search in this video: